KEY ELEMENTS IN CONTEMPORARY MEDIA WORD COINAGE | 
| 1 | |
| 2017 | 
| scientific article | 811.161.1 | ||
| 199-204 | 
| The aim of the article is to analyze the key elements in modern media word coinage. We consider relevant proper and common nouns, abbreviations, productive word-formation models and formants. The analysis shows that the key elements are most often politically marked and are used to create some kind of a portrait of the epoch. | 
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