PERFORMING CHARACTER OF MODERN COMMUNICATION |
| 1 | |
| 2009 |
| scientific article | 371.687 | ||
| 350-354 | performance, mass media, audience, game, reality, communication |
| The role of modern mass media is studied as that of mediators between the audience and reality. Mass media is
oriented on the playful, Ѓnon-seriousЃ format of the relations with reality, and this relationship becomes a part of the
audiences environment. As a result, both the audience and the environment turn into a phantom, a fictitious symbol. |
 |