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Title of Article

THE ROLE OF FORECASTING IN THE ENTERPRISE’S INNOVATION DEVELOPMENT AND THE PRECONDITIONS OF THE FORECASTING MANAGEMENT FORMATION


Issue
5
Date
2011

Article type
UDC
338.658
Pages
72-75
Keywords
 


Authors
Zharikov Anatoliy Vasilevich
Nizhegorodskiy gosuniversitet im. N.I. Lobachevskogo

Bodrikova Olga Alekseevna
Nizhegorodskiy gosuniversitet im. N.I. Lobachevskogo


Abstract
The necessity of using forecasting activity in the management decision-making is discussed, main guidelines are identified for the forecasting activity when working out the strategy of the enterprise’s development, comparative characteristics are given of the forecasting and traditional management .

File (in Russian)