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Title of Article

PSYCHIC DETERMINANTS OF THE EFFECTIVE BUSINESS ACTIVITY


Issue
5
Date
2013

Article type
scientific article
UDC
159.922+323.326
Pages
396-402
Keywords
psychic determinants, cognitive functions of the psyche, regulative functions of the psyche, communicative functions of the psyche, effective business activity, psychology of an entrepreneur.


Authors
Prokhorova M.V.
Nizhegorodskiy gosuniversitet im. N.I. Lobachevskogo

Belokon O.L.
Nizhegorodskiy gosuniversitet im. N.I. Lobachevskogo


Abstract
Using the systems approach, the authors investigate the psychic determinants of effective business activity and differentiate them taking into account three functions of the psyche (cognitive, regulatory and communicative). The authors use a biographic method, an expert assessment and content analysis to research the determinants empirically.

File (in Russian)