SOME PECULIARITIES OF JOURNALISTIC PROFESSIONAL CULTURE IN THE CONTEXT OF THE DEVELOPMENT OF MODERN MASS MEDIA: ON THE PROBLEM OF THE LOSS OF IMPORTANCE OF THE CREATIVE COMPONENT |
| 4 | |
| 2013 |
| scientific article | 316.77 | ||
| 224-228 | social institution, professional culture, author's position, transformation of professional values |
| The article deals with the forming of journalistic professional culture components in the context of modern media. An analysis is presented of the conditions that influence the transformation of a professional culture. The loss of importance of the creative component of professional culture is also considered. |
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