The purpose of the article - to analyze the assignment as one of the main ways of creating or enhancing the potential contrast between the variants in figurative speech in direct and indirect options notation. After analyzing various options of figurative nomination, the author concludes that every image due to its internal versatility can be understood as a paradigmatic paradox linearly logical removal is carried out through the use of syntactic constructions denoting concessive relations. Determines the properties of concessive relations is that they realize the contradiction ineffective base (eventassignment) and makes it contrary to the actual investigation, the opposite is expected that they be approved by the incompatibility of the two situations, their mutual exclusiveness and simultaneously stated combination, the coexistence of these situations.
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